Dublin-based Idiro Technologies has signed a deal with NZ’s 2degrees to provide data analytics for marketing.
Arrivals & Departures
Up and away: Air NZ has appointed Rachel Broadmore as internal communications manager. Previously she was comms manager at DB Breweries for two years.
North Island focus for Oz campaign
Whybin/TBWA Sydney has refreshed its long-running NZ tourism campaign Every Day a Different Journey – this time it aims to convince Aussies to visit the North Island.
Biggsy calls it a day
Legendary Kiwi adman Peter Biggs has resigned as CEO of Clemenger BBDO Melbourne and is heading home to retire in Wellington.
Merger creates NZ’s third largest OOH player
The billboard and bus assets of Big Picture, Go Outdoor and regional specialist Bacbou, have been consolidated into a new company, Go Media – a move which creates the third largest nationwide Outdoor operator, with offices servicing the three main metros.
LIA taps Freddie Coltart for Vegas
FCB senior creative Freddie Coltart will represent New Zealand at the London International Awards Creative Conversations programme to be held in Las Vegas in October.
Bruce Lee & Seth Rogen lift Sky campaign
The casting tapes of famous Hollywood actors have been used in an extension to SKY Television’s Come With Us brand campaign from DDB New Zealand.
Oz expert unveils ‘thumb-stopping’ Facebook secrets
Facebook Australia creative strategist Gavin Carver has returned to Sydney after delivering a two-day workshop to the current 22 MDS AdSchool class of 2014.
Turning organic waste into coffee beans
DDB, Auckland Council, and organic waste collection business We Compost have devised stunt to promote ‘mindful composting’.
Colenso puts social to work for BNZ
Colenso BBDO and BNZ have created GoodHome, an online engagement programme with an eDM and Tumblr blog designed to inform and inspire BNZ home loan customers on everything from interior styling, to planning their next renovation and how to spot the next hot suburb.
