Air New Zealand, via agency Host, Sydney, has teamed up with multi-platinum Irish artist Ronan Keating and NZ acting star Julian Dennison to record a uniquely Kiwi take on one of the world’s most iconic Christmas songs, rewritten to celebrate the magic of a Southern Hemisphere Christmas.
Lego NZ – the marketing plan (updated)
The Lego Group is a privately held 68-yearold multibillion-dollar global toy brick company based in Billund, Denmark. In 2015, Lego replaced Ferrari as Brand Finance’s world’s most powerful brand. Lego last year turned over NZ$4.2 billion, and spent millions – maybe hundreds of millions – globally on advertising, marketing and PR.
QMS switches on the heart of Auckland’s CBD
QMS has unveiled one of its most spectacular landmark digital billboards yet – a 14-metre high monster that towers over Auckland’s QE2 Square, New Zealand’s busiest pedestrian precinct.
Arrivals & Departures: JWT taps new ECD
After a global search, J Walter Thompson New Zealand has hired Justin Barnes as executive creative director. Barnes, who was most recently creative director at SapientNitro in London, will take the creative reins in January.
Nikki Wright shares 10-year recipe for success
Auckland-based public relations consultancy Wright Communications is celebrating a decade in business by pitting its collective general knowledge against that of its clients and suppliers at a tongue-in-cheek quiz night* next week.
TBWA love letter to beer
TBWA Auckland, with a little help from Curious director Daniel Max, has launched a new film in support of Asahi Super Dry, the number one beer in Japan.
The finalists: justONE, Colenso, FCB, Chemistry, Y+S
justONE, with 15 unique campaigns, leads the list of finalists unveiled this morning for the NZDM Awards. Second is Colenso BBDO/Proximity (with nine), FCB and Chemistry Interaction (both with seven), and Young + Shand with five.
Terabyte & The Creative Shop snuggle up
Auckland full-service agencies Terabyte and The Creative Shop have “joined forces” under the Terabyte banner, with The Creative Shop moving into the Terabyte offices in York St Parnell.
Alt Group wins Pinnacle at Australian Design Awards
Auckland-based design company Alt Group has taken home a top category honour at the AGDA Awards in Adelaide. The AGDA Awards recognise and document the best communication design work happening in Australia and New Zealand at any given time.
Female Kiwi truckie à la Van Damme’s Volvo
Kiwi truck driver Louise Marriott is following in the footsteps of martial arts action hero Jean Claude Van Damme as the star of the latest stunt TVC from Volvo Trucks – The Flying Passenger.
