The Y generation (born 1980s-early 1990s) loves television commercials – but hates Youtube ones, according to research out of Canadian shop LaunchLeap (reported in B&T Online – see the end of the... Read More

After fewer than 10 months in the role, Toby Talbot has resigned as managing partner of Assignment Auckland. Few details were available at press time, but Campaign Brief said Talbot is reported... Read More

Two Auckland HR practitioners have joined forces to form Maslow, which is now offering recruitment & HR services to NZ’s creative industries, with a focus on the ad sector – and women... Read More

US-style negative election-style advertising campaigns are likely to feature in this year’s general election even though Kiwis are likely to be uncomfortable with them, according to Otago University professor Andrew Geddis (reported... Read More

MBM says it has cemented its place as “New Zealand’s leading independent media agency” with two new business wins – the Green Party and Columbus Coffee. Read More

By Marketo MD Bill Binch: In a busy, bustling online world full of texts, snaps, pings and chats, marketers need to be strategic when developing email content that will break through the... Read More

ASX-listed Southern Cross Media Group has confirmed it's keen on NZME's New Zealand radio empire, The Radio Network, and has let the Kiwi company know, according to a report in NBR Online. Read More

An unintentionally risqué Lion Red poster from 1993 is now on sale at Trade Me (scroll down for the address) for $200, courtesy of Platinum Sales Auckland’s Terry Marston, who obtained it... Read More

London 27 February - With just two months to go, D&AD has announced the signing of 2015 Oscar-winning filmmaker/adman Armando Bo, plus Joaquín Cubría (ECD at Buenos Aires agency DAVID), and DJ... Read More