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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
New Zealand agencies shone at the 31st London International Awards in Las Vegas, winning a Grand LIA, seven Golds, two Silvers and one Bronze at the 31st LIA Awards, judged last month... Read More
The finalists of the 2016 Deloitte Top 200 Business Awards have been announced. The awards, which celebrate excellence in business, will be held at Vector Arena on Thursday 1 December. Read More
This week sees the launch of the first national Epson campaign for the new range of EcoTank printers. The campaign from Contagion is based on an insight we can all relate to... Read More
Carat New Zealand has announced the appointment of Nick Scott to the role of group business director. Scott returns to New Zealand after 10 years in Singapore working for global marketing and performance... Read More
The Warehouse launched its Christmas campaign yesterday; a festive continuation of the Bargain Feeling brand campaign launched earlier this year. Read More
Special Group has retained the 2degrees business defending its turf in a pitch against unidentified Auckland agencies. Read More
The Asia Pacific Effie Awards has released its call for entries for next year. The 2017 competition features 42 categories plus three new specialty categories: Branded Content, Programmatic, and Seasonal Marketing. Read More
The new 15” and 30” content pieces feature toddlers saying Trump quotes. The footage abruptly pauses and a range of cheeky words replace Trump’s. The viewer is then challenged to trump Trump... Read More
Global marketing software company Marketo has ranked #1 in G2Crowd’s latest rankings for Best Marketing Automation Software for Enterprises. Marketo earned the highest overall satisfaction and market presence scores. Read More
Nick Paschalis has joined online display advertising technology shop Acquire Online Auckland as an agency sales director after a 5 1/2 year innings with Yahoo as head of direct sales. Read More
