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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Auckland-based website conversion specialist Catchi has become the only authorised Google reseller in New Zealand of both Analytics 360 and Optimize 360 core solutions in the Google Analytics 360 Suite. Read More
Colenso has returned Fresh-Up back to its DNA, with a call-out to real mates with a real rivalry to step up and make it epic. Read More
“People are spending too much time worrying about the picture frames rather than what’s in them – the channel rather than the content. I always start with the idea first.” Read More
Colenso BBDO’s celebrated DB Export Brewtroleum is the only NZ entry to get past the first level of judging at the Epica Awards, the Paris-based global competition judged by journalists (including M+AD... Read More
Westhaven-based agency Chemistry Interaction has hired Jude Lehmann as creative services manager to ensure seamless workflow across the agency’s diverse portfolio, which now includes Green Cross Health and The Travel Corporation. Read More
Lovers of Less is the positioning for the new TBWA NZ Long White Vodka campaign. “Long White Vodka is all about stripping it back, using natural New Zealand ingredients, keeping things simple,... Read More
Auckland digital shop justONE has launched a new Fly Buys campaign that gives members the chance to make birthday wishes come true – with the Fly Buys Birthday Wish Machine developed by... Read More
Colenso BBDO has launched new summer brand work – including two new TVCs – for Spark. This is a new phase of the brand work Spark kicked off in July. Read More
The new Tegel has the meal for you campaign kicks off the company’s brand refresh with an integrated campaign from Tegel’s full-service agency Barnes, Catmur & Friends Dentsu. Read More
Britomart-based digital creative agency Us&Co yesterday launched NZ’s Movember campaign and this year, for the first time, Movember if open to everyone – men, women, children, and even the most follicly challenged... Read More
