AUCKLAND, Today: The first of every month already brings bills, calendar flips and fresh promises. NexGard SPECTRA now wants Kiwi pet owners to add parasite protection to that list. Its new NexGard... Read More
SYDNEY, Today: BigAds is giving intent data a slightly harder job. Its new Neural Intent platform aims to decide not only who should see an ad, but what might actually persuade them.... Read More
Only modest success for NZ at the shortlist stage of 2018 PR Awards in Hong Kong, with the Kiwi contingent scoring just one of the 277 finalists announced over the weekend. Read More
Auckland based shopper marketing agency Raydar has announced the launch of a new behavioural research division, Sapien, which will be headed by research director Mark Vincett and insight director Manya Craig. Read More
The Cannes Lions have appointed two Kiwis as judges for this year’s festival – OMD NZ ceo Nigel Douglas has been confirmed a judge in the Media category, and social media agency... Read More
New York, NY: New York Festivals International Advertising Awards competition celebrated the 2018 award-winners at the New York Show gala held Friday at the renowned Jazz at Lincoln Centre’s Frederick P. Rose... Read More
DDB is rolling out the next phase of its 2degrees Mobile 2degrees is rolling out the next phase of its new brand work – this time introducing a campaign around its business... Read More
The winners of Australia's Good Design Awards, the highest honour for design innovation in Australia, have been announced at the Sydney Opera House at the 60th Annual Good Design Awards Ceremony. Read More
Hollywood A lister Ryan Reynolds lent his world-famous character to a one-of-a-kind Broadcasting Standards spot for TVNZ as part of an audacious Deadpool 2 campaign collaboration between 20th Century Fox, TVNZ and... Read More
Following a competitive tender process, OMD has retained Heart of the City’s media-agency-of-record account. The agency says the client had declined to identify the unsuccessful pitchers. Read More