Auckland activation agencies ApolloNation and Geometry Global scored a Gold each at the 2015 APMA Star Awards last night in Sydney.
Arrivals & Departures: Adshel taps three
Adshel has announce additions and changes to its team in Auckland as the outlook for the outdoor market continues to remain buoyant.
Instagram switches on its ad interface
Instagram, the photo-sharing app owned by Facebook, has switched on its game-changing advertising API (application program interface), enabling mobile marketers to conduct campaigns in a more automated and efficient way.
Today’s internet time-waster
The latest frivolous internet time-waster to come to our attention is a site that allows you to locate the movie that was No 1 at the box office on the day you were born.
How to get the best out of your voice artist
To help creatives handle their first voice bookings like a pro, Envy Studios executive producer Samantha Jukes spoke with six of Auckland’s busiest voice artists – three new to the market and three of the top brass – and asked them what helps them deliver their best.
Two-pronged topical ad a winner for O&M
Ogilvy & Mather has won July’s Newspaper Ad of the Month award with another of their Rebel Sport National Pride ads.
Judges Rob Longuet-Higgins (Barnes, Catmur & Friends) and Peter Wujkowski (Geometry Global) agreed it “immediately stood out on the judging table with its strong visual lead idea”, but its success was ultimately because “it was topical on two fronts”.
Heart Kids campaign celebrates born fighters
Heart Kids – a Kiwi charity that is not Government-funded and relies on public goodwill to function – tomorrow launches its 2015 fund-raising campaign in tandem with its new agency, Auckland digital shop Method Studios.
Facebook’s new features faster, easier
Facebook has unveiled new communication features for Pages, making it easier for people and businesses to connect through private messaging.
NZME revivifies Saturday bible (updated)
NZME has refreshed The Weekend Herald – and will relaunch the new-look broadsheet this Saturday (8 August).
Garrett for Prez
Spikes Asia has named the juries for the Creative Effectiveness, Innovation, Healthcare and Integrated categories, which complete the line-up for the 2015 Festival. Just one from NZ this time – but Colenso BBDO ceo Nick Garrett (soon to be ceo at Clemenger BBDO Melbourne) is a jury president (on Creative Effectiveness).
