DDB has won July’s Newspaper Ad of the Month with their YWCA 9 dollar open letter ad. “Lovely use of the medium with the recall of a product idea; really nice and tight with great copywriting and art direction,” the judges said.
Also closing in fast is the deadline for the 29th London International Awards, to be held this year in Las Vegas. Entries need to be lodged by Wednesday 13 August.
Kerry Argus to Designworks Christchurch: STW-owned Designworks has appointed Kerry Argus to the joint position of design director in Christchurch, effective immediately.
South Africa-based insurance company Youi, which has unveiled a significant investment in NZ, will attempt – in the short term, at least – to create all its advertising in-house, and buy media the same way.
D&AD has issued its call for entries for the 53rd D&AD Professional Awards – this year including several new sub-category additions “in response to the evolving creative landscape”. The entry deadline is Wednesday 18 February, 2015.
Coca-Cola has created new campaign, Make Someone Happy, which aims to encourage consumers “to put smiles on other people’s faces by doing something a little unexpected and spontaneous every day”.
Fonterra Brands NZ has appointed Colenso BBDO as its social media partner for all brands, after a pitch that is said to have included OMD’s Fuse (the incumbent), and Young & Shand.
