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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: From Nelson to some of the world's biggest brands, Shuttlerock has come a long way. Now the creative technology company is unveiling a fresh identity, new website and a powerful... Read More
AUCKLAND, Today: There's a lot more to buying a car than scrolling through listings, and Auto Trader New Zealand is looking to make the most of that journey with a new premium... Read More
Ogilvy NZ has unveiled its new digital division, Neo@Ogilvy. It will be led by Eddy Whatt, formerly Ogilvy’s digital media director, for the past three years, and will be part of a... Read More
Zenith Optimedia has added business manager Andrea Glidden and senior planner/buyer Henry Rowley to its team, as well as Tasmin Wheeler to a media assistant role. Read More
New York ad agency Leroy & Clarkson is advertising its own wares via a viral 4min 12sec blaxploitation parody of the Mad Men television series. Read More
The Marketing Association has issued more details for the 2014 TVNZ NZ Marketing Awards. The event will be held at the Langham on Thursday 28 August – the entry deadline is 5pm... Read More
Colenso BBDO has launched Share for Dogs, a novel online campaign for Pedigree that taps into peoples' desire to feel like they’re supporting worthy causes. Read More
Colenso BBDO and Whybin\TBWA will fly the flag for NZ internet excellence at the 2014 Webby Awards to be announced in the US later this month – on Tuesday 29 April. Read More
BBDO NZ agencies are also leading the way at the shortlist stage of The One Show. Clemenger BBDO Wellington has five entries through, Colenso BBDO Auckland has three and DDB has one. Read More
JWT Auckland has developed a series of thought-provoking headlines to gently encourage people to put work aside to focus on family, friends, fine food, conversation and drinking good wine, as part of... Read More
O&M has appointed Anne Boothroyd as creative group head, partnering with the agency's other creative group head Darran Wong Kam. Read More
Last month, just two days before the receivers swept unannounced into AdMedia owner Mediaweb, editor David Gapes and designer Chris Grimstone inked a deal completing their purchase of a significant AdMedia database. Read More
