New local research – conducted by TNS for Heineken NZ – into the drinking attitudes of millennial consumers in New Zealand has revealed insights into the motivating factors for moderating1 alcohol consumption,... Read More
The Marketing Association has forged a partnership with Fairfax Media to deliver content to marketers. Fairfax Media chief marketing officer Campbell Mitchell said the partnership is a tangible demonstration of the company's... Read More
Facebook has released its New Zealand user numbers for Q4 2015. Nobody will be surprised to learn that at least half of all Kiwis are deeply involved in this phenomenon. Read More
Spark PR & Activate have brought ANZ's Dream Big campaign back to the screen in 2016 to embrace the bank’s work with community sports clubs and the development of young Kiwi sporting... Read More
Potential entrants to the 2016 Pride In Print Awards need to act quickly to make the extended cut-off of Monday 29 February (the regular entries deadline closed on January 31). Read More
FCB and Herne Bay film co LS Productions have shot a new brand campaign for Noel Leeming – the retailer’s first foray into TV since its $5 million rebrand in 2014. The... Read More
Christchurch agencies Simpatico Advertising and Strategy Design & Advertising have merged – under the Strategy Group banner. There were no redundancies, and staff from both companies are settling in to the refurbished... Read More
Massey University has appointed FCB as its new creative and media services partner, taking over from incumbent Tracta Napier. Read More