AUCKLAND, Thursday: For the second year running, Dentsu International has collectively gathered and published the insights and predictions of all its global media agencies into the ultimate 2023 Media Trends guide for marketers worldwide.
Lotto and DDB partner with Flux to revitalise the Powerball campaign
AUCKLAND, Thursday: The Powerball Jackpot campaign has undergone a significant revamp, with DDB Aotearoa rolling out a fresh look and feel over the last eight months.
The ‘greatest marketing fails of all time’ on the menu
AUCKLAND, Today: Ad, media & marketing honchos Peter Vegas (FCB co-CCO), Dallas Gurney MediaWorks), Rachel Ellerm (Lion), Nick Baylis (Brandology, and Tania Bui (Suntory) will be guest speakers at a Marketing Association lunch at the Northern Club next month.
Wellington City Mission aims to sell out Sky Stadium with a Xmas concert no-one attends
WELLINGTON, Today: Special Wellington has created The Silent Night – a Christmas fundraising initiative for the Wellington City Mission that aims to sell out Sky Stadium with an event that no one will attend.
Global human & animal tech shop selects The Business Marketing Group
AUCKLAND, Today: Waikato-based human & animal health technology company Dec has chosen Parnell advertising agency The Business Marketing Group to raise their profile among innovators, inventors, and entrepreneurs.
Fuse, Special PR, Drum, PR Partners, Eleven, Crave, Accenture, Acumen, Bananaworks, Chemistry, Socialites, Dentsu, HeyYou, Mango, Spark, MBM, PHD, and Whare PR through
AUCKLAND, Wednesday: Fuse and Special PR topped the finalists list at the 5th annual Pressie Awards today. The list also includes Drum, PR Partners, Eleven, Crave, Accenture, Acumen, Bananaworks, Chemistry, Socialites, Dentsu, HeyYou, Mango, Spark, MBM, PHD, and Whare PR.
Tower Insurance campaign from Bastion Shine delves into fast-moving world
AUCKLAND, Today: Tower has launched the latest iteration of its creative platform with a TVC-led campaign reassuring Kiwis that no matter what unexpected turn of events life throws at them; Tower has their back.
Ian Hulme joins Dentsu Creative as head of digital experience
AUCKLAND, Wednesday: Dentsu Creative has appointed Ian Hulme to lead its digital experience offering as the agency cements its integrated creative capabilities.
Still acquires DDMMYY to spark 100 Kiwi acquisitions
AUCKLAND, Today: Family-owned New Zealand company Still has acquired creative agency DDMMYY as a part of its Still 100 programme, which will see Still acquire, start or support 100 local companies, projects or non-profit activities in NZ over the next decade.
Rob Flynn returns to Saatchi & Saatchi NZ as head of design
AUCKLAND, Today: Saatchi & Saatchi New Zealand has welcomed Rob Flynn back to the fold. Previously with Saatchi & Saatchi for 14 years where he rose to be the agency’s design lead, he returns to take up the role as head of design after 3+ years with DDB Aotearoa.
