AUCKLAND, Today: Dentsu Aotearoa will become OOO (literally) as all Dentsu staff around the world take the day to volunteer in their local communities.
Building brand for long-term success
CHRISTCHURCH, Today: The latest Harvey Cameron newsletter reports all’s well at the South Island-based (HQ is in Merivale) full-service agency.
Telstra snares Brent Smart
SYDNEY, Thursday: AU telecoms outfit Telstra has hired IAG CMO Brent Smart – formerly MD at Colenso BBDO NZ – as its new chief marketing officer.
Film Construction launches photo division
AUCKLAND, Thursday: Film Construction executive producer Belinda Bradley and prominent photographer Victoria Baldwin have partnered to launch a photography division of Film Construction.
BCG2 makes a little miracle happen
AUCKLAND, Today: Ponsony indie BCG2 has completed a rebrand of the not-for-profit Neonatal Trust. The charity supports parents and whānau who have been thrust into the world of Newborn Intensive Care Units (NICU) or Special Care Baby Units (SCBU) with premature or unwell babies.
Mango unveils new appointments, bolsters experiential offering
AUCKLAND, Today: Following several recent business wins, Mango has welcomed fresh faces to the fold, bolstering its experiential offering with the addition of a senior experiential producer, junior experiential producer and an experiential coordinator, in addition to two new hires across its PR teams.
Go Media Launches Good Impressions initiative (updated)
AUCKLAND, Today: Outdoor maestro Go Media has this week held events in Wellington, Christchurch, and Auckland to launch Good Impressions. GM Simon Teagle said: “Good Impressions enables our customers to play an active role in donating advertising exposure on our digital billboards to organisations that are achieving positive social outcomes across Aotearoa”.
Stuff and The Spinoff partner over ‘gutsy, values-led’ journalism
AUCKLAND, Today: Stuff and The Spinoff have formed a partnership “to help relevant, thoughtful and exciting Aotearoa journalism reach the widest possible audiences”.
TAB and Chemistry consider the odds
AUCKLAND, Today: Freemans Bay creative shop Chemistry and the TAB will be greeting the Ireland rugby team to the Queen City this week is a series of “cheeky” reminders how tough the games will be.
JCDecaux enlists Mike Brown
AUCKLAND, Today: JCDecaux New Zealand has announced the appointment of Mike Brown to the role of account director – direct, bringing two decades of outdoor media sales experience with him.
