AUCKLAND, Friday: Aligning perfectly with Earth Day, oOh!media New Zealand has announced the launch of its new sustainable initiative.
Federation launches sustainability platform
AUCKLAND, Today: Independent agency Federation Aotearoa New Zealand claims to be “the first creative agency to launch authentic climate and sustainability consulting” with the introduction of Federation Impact, to lead change alongside marketers, ceos and ESG partners.
Netflix eyes ads as subscriber growth slows

LONDON, Today: With around two million fewer subscribers than predicted in Q1 2022 (and a similar shortfall expected in Q2), video streaming service Netflix is preparing to explore a new subscription layer that includes ads, according to global marketing site WARC.
Photographer Vanessa Wu’s mouth-watering lockdown project
Short & Sweet
AUCKLAND, Friday: TBWA\ and Lotto’s Instant Kiwi brand are back with a humorous tvc to encourage gifting in the lead up to Mother’s Day (in a fortnight – on Sunday 8 May).
A day in the life of Michael Redwood
WELLINGTON, Today: “Born in Glasgow, I actually had quite a Kiwi-like upbringing – lots of mountains and lakes, and a real outdoor life,” says Special Group founder Michael Redwood, in a My Net Worth interview with BusinessDesk journalist Daniel Dunkley (scroll down for the link).
No M+AD Monday

AUCKLAND, Today: M+AD will join those in New Zealand and Australia in observing Anzac Day on Monday. We’ll be back Tuesday.
Call for noms for the Sandy Smith Inspiring Individual Award

AUCKLAND, Today: The Comms Council and Warner Bros. Discovery are searching for the industry’s most inspirational leaders, with nominations now open for the Sandy Smith Inspiring Individual Award.
Restaurants launch recruitment campaign to tackle staff shortages
AUCKLAND, Thursday: Hospitality workers and business owners will feature in a new recruitment campaign from the Restaurant Association which aims to give Kiwis a better understanding of what it means to work in the industry.
The Feds launch Impact division
AUCKLAND, Thursday: Wellesley St-based indie Federation Aotearoa has launched Impact, a specialist consulting division for brands in climate and sustainability.