AUCKLAND, Today: NZ-owned out-of-home audience measurement platform Lens Technology & Analytics says Kiwis are moving about “far more” than they did in lockdown last year, supporting a narrative of lockdown fatigue.
AUCKLAND, Today: After launching four new print magazine brands into the NZ market late last year (Woman, Haven, Thrive and Scout) School Road’s latest Content Studio expansion aims to increase collaboration with advertising partners to create bespoke content solutions across multiple platforms.
AUCKLAND, Wednesday: dentsu NZ with help from Finch, have created a new campaign for the Heart Foundation that takes on one of New Zealand’s biggest killers – heart attack.
AUCKLAND, Today: Digital media agency MBM has launched an Edmonds & Chelsea partnership with TVNZ, bringing together the two iconic Kiwi baking brands to help our vulnerable communities.
AUCKLAND, Today: Melanoma New Zealand has appointed Rainger & Rolfe as their agency partner to drive awareness and prevention of the effects of melanoma in New Zealand.
AUCKLAND, Today: AUNZ brands shop Strategy has connected Waka Kotahi NZ Transport Agency and ACC with fast-growing education platform MyMahi, resulting in a digital partnership they say is improving the way young people learn to drive.
SYDNEY, Wednesday: A new report by social media agency Mosh has uncovered the trends across New Zealand’s social media landscape, including the growing role of video on Facebook and Instagram.
AUCKLAND, Tuesday: Māori-owned independent creative agency Run is celebrating two new arrivals to their team, amid continued growth. Brianna Smith (Ngāti Whakaue, Waikato, and Ngāti Raukawa ki te Kaokaoroa o Pātetere) has joined as studio manager.
AUCKLAND, Today: The NZ Herald reports that number of its daily website sessions has been consistently above 3 million since the lockdown started, with more than 3.7 million sessions on both Wednesday and Friday last week, and total page views on each of those days of more than 11 million.
AUCKLAND, Monday: With NZ back in lockdown, oOh!media NZ and Lumo have joined forces to support mental health advocates Voices of Hope with a nationwide collaborative We Bounce Back programme.