AUCKLAND, Sunday: Herald on Sunday columnist Paul Catmur’s take on redundancy: “Loyalty is an important value in friends, family, and dogs, but companies, like any artificial organisation, are naturally incapable of expressing loyalty.
Māori Language Commission partners with Go Media to set a record for Language Moment
AUCKLAND, Friday: OOH specialist Go Media is helping Te Taura Whiri/Māori Language Commission to continue with their award-winning campaign Māori Language Moment.
Walls of Silence
AUCKLAND, Friday: Two senior Colenso BBDO people are about to check out – chief creative officer Levi Slavin, and executive business director Ahmad Salim.
Herald readership growth hits new records
AUCKLAND, Friday: The latest Nielsen audience numbers show that, for the second survey in a row, more than 2.2 million Kiwis are reading the NZ Herald each week across print and digital.
Home on the Range
AUCKLAND, Today: dentsu has created a new campaign for Rangitikei Free Range Chicken, aimed at influencing the brand selection of those who now prefer natural chicken.
New Lens report tells real-time OOH audience metrics
AUCKLAND, Today: “It’s not all gloom,” says Lumo founder/ceo Phil Clemas, taking issue with some of the negative reports emerging from media sectors coping with the Covid effect on their numbers.
The Eggplant returns, via Motion Sickness
AUCKLAND, Today: Creative agency Motion Sickness’s vegetable-based drama-crime-comedy-online-web-series, The Eggplant, is back with a new one-off special episode, this time tackling misinformation.
The Warehouse celebrates sustainability progress
AUCKLAND, Today: With a goal to become the most sustainable company in NZ, The Warehouse has launched the next chapter to the Sustainable & Affordable story by DDB Aotearoa, showcasing the steps they’re taking on their journey to make it easier for Kiwis to live more sustainably.
Street posters are back
AUCKLAND, Today: Phantom Billstickers is cheering the return to Level 2 outside Auckland. “This is pretty big news for us,” said Phantom sales & marketing director Rupert Fenton. “Auckland is doing the mahi at Level 4 to keep Covid contained, but that means our billstickers can return to their rounds in the rest of the country.”
Marketing Association takes DM Awards in new direction
AUCKLAND, Thursday: The NZ Marketing has postponed the NZ Direct Marketing Awards for the second year, due to Covid. MA ceo John Miles said: “The awards will no longer run in its existing format in 2021/2022.
