Down Under

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NEW YORK, Wednesday: global media advertising markets – including NZ – are averaging a 28.2% decline in advertising expenditure in the “first wave” of the Covid-19 pandemic, according to expert data analysis by Standard Media Index.

Brave New World

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NEW YORK, Today: It was announced in the US early this morning that AUNZ DDB ceo Marty O’Halloran has been given one of the biggest jobs in advertising – head of DDB Worldwide.

Open Window

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AUCKLAND, Today: Boyd PR & Mr Mustard Motion Graphics have created a virtual media kit, delivered to media and influencers alongside a physical box of goodies, to launch South Australia TV – a virtual travel experience, aimed at Kiwis, for the South Australian Tourism Commission, curated by TBWA.

Brand New

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AUCKLAND, Tuesday: Special Group has brought together Tourism NZ, NZT&E, Ministry for Primary Industries, Education NZ and NZ Story for a joint global campaign to promote New Zealand’s brand on the world stage.

Bauer slays the Aussies

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SYDNEY, Tuesday: Bauer Media Australia has announced the “permanent” closure of eight titles – Harper’s Bazaar, Elle, InStyle, Men’s Health, Women’s Health, Good Health, NW and OK.