AUCKLAND, Wednesday: US-based Magnite, which bills itself as the largest independent sell-side advertising platform, has appointed Yael Milbank as MD for New Zealand.
Damage Control
AUCKLAND, Today: Publicis Groupe has confirmed that Saatchi & Saatchi is the only Groupe agency in NZ to be impacted by Covid-induced redundancies – confounding AUNZ ceo Michael Rebelo’s earlier warnings that 30+ roles were at risk in both countries.
The Feds tap TBWA UK creative
AUCKLAND, Today: NZ-owned indie Federation reports that it is growing – and has appointed Tabitha Harris into the newly created role of brand director.
Secret Service
AUCKLAND, Today: A month after Phantom Billstickers’ first digital screens were switched on, the data shows thousands of walkers pass them daily.
Bigger = Better
AUCKLAND, Today: Investment in large-format out-of-home has been proven to boost brand sentiment metrics, as well as raise overall campaign awareness, a new study – released by JCDecaux – reveals.
Business insurance is not a DIY project
AUCKLAND, Today: Big Communications has created a new campaign for Vero to remind business owners and managers that arranging business insurance can be complex – and is best left to an expert.
Kupu refresh for Matariki
AUCKLAND, Tuesday: Kupu, Spark’s te reo Māori translation app, is getting a refresh – from Colenso BBDO – in time for Matariki.
Four layoffs at Saatchi NZ
AUCKLAND, Today: Saatchi & Saatchi New Zealand has managed to limit its post-Covid layoff numbers to just four individuals.
Muller quits
AUCKLAND, Today: In breaking news this morning, National Party leader Todd Muller has resigned his role “because of health reasons”.
