PARIS, Tuesday: France’s premium ad show The Gerety Awards has placed a ban on Covid-related entries, issuing this statement: “We agree with the sentiment that this is not a cultural moment. It’s a humanitarian catastrophe.
Three Amigos
AUCKLAND, Today: BC&F Dentsu creative managing partner Paul Catmur has snared interviews with two of the most honoured names in world advertising for his Truth & Soul blog – Sir John Hegarty and Mike O’Sullivan.
Warrior to Warrior
AUCKLAND, Today: With the recent Covid-19 pandemic highlighting the importance of NZ’s essential services warriors, Augusto worked with Wendy’s on a proactive TV & online campaign to allow the Warriors players who are currently in lockdown to send their thanks to those working on the frontline.
The Greatest Show On Earth
AUCKLAND, Today: Kiwi designer Chris Flack (who’s design director at Strategy Creative, Christchurch) is rallying designers from across the world to create climate-change posters.
Reach for the Sky
AUCKLAND, Monday: Dentsu Aegis Network NZ has launched a new digital information hub, Covered-19, in the wake of challenges marketers are facing amid New Zealand’s response to Covid-19.
Window on Hope
AUCKLAND, Today: The Warehouse, through DDB NZ, have this morning released a new campaign, Teddy. Warehouse marketing GM Anna Lawrence said: “Teddy speaks to the highly popular New Zealand Bear Hunt phenomenon allowing Kiwis of all ages to spread joy and connectedness from their windowsill.
Heat on Jacinda
WELLINGTON, Today: Newspapers large and small, up and down the country, are putting more pressure on Jacinda Ardern’s hardline pro-Facebook/Google ad policies.
Vanishing Point
AUCKLAND, Today: BMW has collaborated with Colenso BBDO, production partners, Bootleg, and New York-based Kiwi film director Alan Bibby to launch an initiative to lighten parents’ loads – DIY car kits for kids.
Dailies tap Boggs
AUCKLAND, Friday: NZME chief executive Michael Boggs has been appointed chair of the Newspaper Publishers’ Association. He replaces Phil Eustace, chair since 2016.
DOOH audience metrics – why real-time data is critical
OPINION, BY LUMO DIGITAL CEO/CO-FOUNDER PHIL CLEMAS: It seems a long time ago since our government imposed Covid-19 alert level 4, essentially consigning us all to stay at home for four weeks. Who would have thought such restrictions were going to be imposed just a fortnight earlier.
