Transtasman action

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SYDNEY, Thursday: Indie Transtasman creative experiences agency Because has been named Experiential Agency of the Year at the B&T Awards, and increased staff numbers at its Auckland office.

Jelly Babies

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AUCKLAND, Today: Spark, with Colenso BBDO and PHD, has teamed up with educational resource provider Scholastic to create a new Santaline adventure to take Kiwi kids on an interactive Santaline adventure with somebody called Jelly the Elf.”

Warc taps Mango’s Virtue

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LONDON, Today: Zoe Virtue, the head of social & digital at DDB’s Mango Communications, has been appointed as a global judge for the Effective Social Strategy category in the 2020 Warc Awards.

Big Picture reframes as One Picture 

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AUCKLAND, Yesterday: Marketing strategy consultancy Big Picture is to receive a big makeover. Founder Richard Bourke said: “Since launching in Auckland 18 years ago, Big Picture has delivered game-changing insights and leading marketing strategies for – among others – Spark, NZ Story and Fisher & Paykel.