The Asian Marketing Effectiveness & Strategy Awards and Conference will take place on Wednesday 3 June 2015 at the Grand Hyatt Singapore. In response to requests from the industry, the awards are extended to include a full-day programme of inspirational content this year.
Some people aren’t keen on the taste of plain nuts and let’s face it, they can be a little boring. And while there are other snack options out there, most alternatives aren’t very good for you. Via Barnes, Catmur and Friends, Dole’s print campaign set out to show why nuts are tastier, healthier and ultimately better in Crunches.
The New Zealand Herald’s Travel magazine has announced the appointment of Shandelle Battersby as deputy editor to assist with the significant growth the magazine has seen over the last three years.
NZ has been ranked the 14th most creative country in the world by the Directory Big Won Rankings 2014, released globally yesterday. Colenso BBDO ranked as the 13th most creative agency in the world while Colenso creative chairman Nick Worthington is ranked 7th chief creative officer.
Deloitte and Facebook have today released their Global Economic Impact report, about the value the social network brings communities, small businesses, and economies around the world.
At the start of summer Tip Top and Colenso launched a series of social experiments to find out if Feeling Tip Top makes everything better. They did tests in the workplace, at the movies and on the streets. And the results strongly suggest that – yes – Tip Top ice cream makes a difference to people’s frame of mind and therefore makes life better.
Facebook has appointed Spencer Bailey to lead its New Zealand operations as Head of New Zealand. Spencer is a senior digital executive with over 20 years’ experience in advertising and publishing, and a founding member and former chairperson of the Interactive Advertising Bureau New Zealand.
Tourism Australia has called a PR pitch as it seeks a series of agencies to provide specialist PR support to its in-market teams in a dozen key international tourism markets – including NZ.
Australia-based design-led retail consultancy Greater Group, which already has offices in Hong Kong, Shanghai, Sydney, Melbourne and Brisbane, has expanded its global footprint by opening an office in New Zealand.
Almost half of young New Zealanders admit to unauthorised streaming of TV programmes and almost a third indulge in unauthorised downloading of movies.