Why awards matter

EditorNews Make a Comment

PATTAYA, Saturday: “Awards are the best retention tool we will ever have,” Leo Burnett global CCO/exec chairman Mark Tutssel told the Adfest audience yesterday.

Global hate-alert pleases NZ ad world

EditorNews Make a Comment

LISBON, Friday: The Association of NZ Advertisers and the Comms Council have welcomed the World Federation of Advertisers call for all brands globally to hold social media platforms to account in the light of recent failures to block dangerous and hateful content.

Daniel Barnes back in the headlines

EditorNews Make a Comment

AUCKLAND, Tuesday: He may have suspended his M+AD sub (after we “exchanged views” on a recent campaign story – now deleted from our site) but Barnes Catmur & Friends Dentsu founder/partner Daniel Barnes has lost nothing of his wit.

Maria Devereux’s top 8

EditorNews Make a Comment

SYDNEY, Today: In her role as Campaign Brief ’s weekly guest judge, Colenso BBDO creative director Maria Devereux (whose credits include Pedigree SelfieSTIX) has named her selection of the best print, TV, outdoor and interactive ads of the past seven days – plus the runners up.

Google rewards former Tearaway ed

EditorNews Make a Comment

NEW YORK, Today: NZ journalism crowdfunding platform PressPatron – NZ’s hottest media industry tech start-up, according to Marketing Magazine in 2018 – has won a small share in a US$3.2 million APAC prize set up by Google to support new business initiatives.

Artists take to the streets of Christchurch

EditorNews Make a Comment

CHRISTCHURCH, Wednesday: “Friday 15th March hit hard,” writes Phantom managing partner Jamey Holloway about the tragedy that has beset us all. “Christchurch is our tūrangawaewae and home for many of us. What can we say or do that could be half adequate in the face of this?”