AUCKLAND, Today: Weekends at BusinessDesk are becoming a little less boardroom and a little more dining room, with The Life expanding across both Saturday and Sunday. The premium lifestyle offering has introduced... Read More
AUCKLAND, Today: Turning a fun run into a live police recruitment test has earned Stuff the inaugural Event Sponsorship of the Year title at the New Zealand Event Awards. The winning campaign... Read More
AUCKLAND, Thursday: BMW has collaborated with integrated marketing agency Pead to stage an activation in The Viaduct inspired by Amsterdam’s nightlife – to celebrate the launch of the BMW 4 Series Coupé.... Read More
AUCKLAND, Thursday: oOh!media, celebrating its second awards season, is inviting the ad/media sector to vote for the most innovative out-of-home campaigns in 2020 – and is putting up $10,000 worth of out-of-home... Read More
AUCKLAND, Today: Just as M+AD was about to go to press, we received the full Nielsen Readership Report (referred to in two earlier stories this morning). Read More
AUCKLAND, Today: At press time, Nielsen had yet to officially release the results of its latest newspaper and magazine readership data, the NZ Herald and the magazine sector(see accompanying story) are already... Read More
SYDNEY, Today: An annual report by US research agency PQ Media reports that global adspend is projected to grow 5.9% in 2021, after Covid led a drop of 6.8% in 2020 (the... Read More
AUCKLAND, Today: A delve into the latest Nielsen readership data reveals a great story for magazines, says Magazine Publishers Association executive director Sally Duggan. Read More
AUCKLAND, Wednesday: With mainstream New Zealand gradually moving from the dinnertime staple of meat and three veg towards ‘flexitarianism’, our nation’s red meat consumption has been in steady decline. Read More
AUCKLAND, Today: Anything can happen when a touch-feely sports journo gets his/her grubby hands on a losing-ABs story – as the one on our site clearly demonstrates. Read More