Colenso BBDO has launched Share for Dogs, a novel online campaign for Pedigree that taps into peoples’ desire to feel like they’re supporting worthy causes.
Colenso BBDO and Whybin\TBWA will fly the flag for NZ internet excellence at the 2014 Webby Awards to be announced in the US later this month – on Tuesday 29 April.
BBDO NZ agencies are also leading the way at the shortlist stage of The One Show. Clemenger BBDO Wellington has five entries through, Colenso BBDO Auckland has three and DDB has one.
JWT Auckland has developed a series of thought-provoking headlines to gently encourage people to put work aside to focus on family, friends, fine food, conversation and drinking good wine, as part of a campaign to re-introduce the respected Sacred Hills Vineyard brand to the modern wine drinker.
O&M has appointed Anne Boothroyd as creative group head, partnering with the agency’s other creative group head Darran Wong Kam.
Last month, just two days before the receivers swept unannounced into AdMedia owner Mediaweb, editor David Gapes and designer Chris Grimstone inked a deal completing their purchase of a significant AdMedia database.