“OMD, DDB and their client Sky approached us with a chilling proposition,” says Phantom Billstickers’ Stuart Palmer, who sent us the image.
Clemenger NZ acquires Perceptive
Clemenger Group New Zealand has announced it’s made a majority investment in market-leading research/customer intelligence company Perceptive Group Auckland.
Auckland’s billboard corner turns digital
Anzac Avenue in downtown Auckland was developed in 1918 and within just five years, the corner of Anzac Ave and Beach Rd became an early beacon of billboard advertising. Throughout its history, the corner site has remained either vacant or used for car parking, surrounded for most of its life with static signage.
Arrivals & Departures: FCB Media taps investment expert for new role
FCB Media has appointed media investment specialist David Turner to the new role of head of investment for FCB Media; he also becomes a member of the agency’s leadership team.
WARC unveils Future of Strategy Report
London, 10 July – WARC, a global authority on advertising and media effectiveness, has released the results of its first worldwide survey of senior strategists, highlighting the impact the planning discipline is having on the ever-changing marketing landscape.
ASB’s new NZ shop farewells the ghost of San Francisco
Dentsu Aegis agency WiTH Collective – which opened in Auckland just six weeks ago when it won ASB Bank NZ’s direct, digital, and data business – has released A Ghost of San Francisco campaign to further celebrate its America’s Cup sponsorship.
BBDO NZ, DDB make finals impact in Busan
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New Zealand has picked up an impressive 49 finalist spots at the Adstars creative awards in South Korea – 36 of these from Colenso BBDO.
Vodafone named a top global LGBT employer
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Vodafone has been named as one of the top employers worldwide for lesbian, gay, bi and trans staff. The list is compiled by UK-based charity Stonewall from submissions to the Global Workplace Equality Index, a powerful benchmarking tool used by employers to create inclusive workplaces.
2degrees & Special wage (polite) war of words
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2degrees chose a novel route to announcing its sudden, unexpected departure from Special Group on Friday – the telco fired off a short, sharp, but carefully polite missive to media announcing its exit, and sparking a counter-PR strike from Special (which had won the account just months earlier).
Commercial radio celebrates further audience growth
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Out today: 2017’s second commercial radio survey, out of the NZ arm of Germany-based global research outfit GfK, shows 3.35 million people – more than 80% of New Zealanders aged 10+ – listen to commercial radio each week.