SYDNEY, January 30 – Around 6000 global CMOs and marketers are expected to descend on San Francisco in April for the Marketo Fearless Marketer 2018 Marketing Nation Summit.

LONDON, Today. – Voice-enabled technology, from smart speakers to virtual assistants, is opening an entirely new interface through which brands and consumers will engage and communicate in 2018, according to WARC, the global marketing intelligence service, following a survey with more than 600 marketing and advertising professionals around the world for its Toolkit 2018 report.

A pertinent issue in martech at the moment is the use of ad-blockers and how marketers are working around them. Here’s Butterfly Australia ceo Liz McLean’s take:

The Warehouse Group is on the search for a single media partner to work across all of its brands, according to a report in local marketing site StopPress.

Drinking tea has a measurable effect on creativity, according to a report by NZ Herald science writer Jamie Morton, citing recent global experiments that effectively confirm what we all knew anyway – that caffeine really does get the juices flowing.

After a competitive pitch in late 2017, OMD has won the Menarini NZ media account with work commencing this month.

In a single hour, the amount of energy from the sun that strikes the Earth is more than the entire world consumes in a year, so Y&R is calling for New Zealanders to harness this plentiful resource with the latest release from HRV – HRV Solar.

This coming Monday (29 January) being an Anniversary Day public holiday in Auckland, do not look for M+AD in your Inbox. The M+AD team is based in Auckland, and we’re taking the day off.

The Auckland Harbour Bridge will be transformed by Vector and Auckland Council tomorrow (Saturday), signalling the City of Sails’ movement towards a sustainable future – and some world-first tech. 

A busy construction site in Taylors Rd, Morningside, has become the latest Auckland palette for Phantom Billstickers’ colourful street posters.