The Advertising Standards Authority has today reported that advertising revenue across all main media was $2.572 billion dollars for the 12 months ended 31 December 2016 (the 2015 total was $2.570 billion).
In a global first, VMO has launched a Programmatic Outdoor product that allows advertisers to target specific demographics in real time across its outdoor networks. The product has launched today in New Zealand with its first partner – global brand Subway.
Getty Images London creative insights manager Jacqueline Bourke will join Special Group ECD Tony Bradbourne, and TVNZ Blacksand ECD Jens Hertzum to address the masses at the Marketing Association’s upcoming Brainy Breakfast in Auckland.
A social media campaign for breast cancer awareness has managed to circumvent Facebook’s censorship rules surrounding nudity by replacing a woman’s nipples with singing mouths.
The winners of the CAANZ 2017 Beacon Awards (held in association with NZME) will be unveiled at the annual gala dinner at Auckland’s Viaduct Events Centre this Thursday (May 4).
The 2017 New York Festivals International Advertising Awards is set to take place in NYC’s Lincoln Theatre in just over two weeks – on Thursday 18 May, with actor Debi Mazar emceeing the show.
DDB’s Liz Richards & Nick Dellabarca of DDB, with FCB’s Mitch Wiffin & Qassem Naim, are renewing their passports in anticipation of their trip to Cannes having taken out the Film & Media categories at Val Morgan’s Young Lions competition.
Fresh off the back of Y&R national general manager Nicky Greville’s return from maternity leave, Y&R Media is bolstering their senior team with two new hires.