The Earthquake Commission, with help from their friends Y&R NZ, has launched its latest campaign to encourage Kiwi families to prepare their homes for earthquakes and to develop protection strategies should a seismic event occur.
Pat Fallon RIP
Distinguished American adman Pat Fallon – a man who came from poor beginnings to become a pioneer of creative advertising – died suddenly in the US at the weekend, aged 70. The cause of his death was a stroke.
Coca-Cola celebrates 100 years of iconic Contour bottle
Coca-Cola is today celebrating the 100th birthday of the iconic Contour bottle, a design that has cemented itself as a global pop culture icon and loved by millions around the world.
D&AD free brand storytelling course starts today
Today (16 November) the UK-based global creative awards organisation D&AD, with the support of Creative Skillset, launches a free online course for professionals who manage brands across the creative industries, examining a fundamental challenge of all marketing and communications: how do you engage your audiences through story?
Cops enlist O&M
New Zealand Police has appointed Ogilvy as its lead agency, with a prime focus on driving police recruitment efforts. Four agencies contested the pitch, but head of brand James Whitaker will not name them.
Billboards reach for the sky
The NZ airport billboard economy is thriving as year-on-year audience numbers for both Auckland and Christchurch continue to rise, according to APN Outdoor.
Arrivals & Departures: Tracta taps Mark Lorrigan & Kimberley Smyth, Tangible promotes John Baker, O&M promotes Katrina Horton
Napier-based Tracta Advertising (“the heartland agency”) has appointed Mark Lorrigan as creative director, and Kimberley Smyth as senior account manager. Lorrigan joined directly from DDB, and has relocated to Hawkes Bay. At DDB he was retail CD.
Axis 2016 entry call
CAANZ has issued the entry call for Axis 2016. A number of changes are on the slate for next year, including fewer categories – achieved by consolidation of older categories, and a number of new ones. Plus a prediction that the 2016 show will reach a wider audience.
Print this out
MDS AdSchool CD Kate Humphries is worried, and she has a question for the agency community: “Did you get your invite to our end-of-year show next Tuesday?”
