Sydney-based Bega Cheese has acquired Mondelez International’s Australia & New Zealand grocery and cheese business, regaining Australian ownership of Vegemite after 90 years.
DAN launches Amplifi in NZ
Dentsu Aegis Network has announced the expansion of its global media investment arm Amplif into the New Zealand market.
justONE & ITM launch VR fishing comp
Clemenger Group’s Auckland digital agency justONE has developed New Zealand’s first virtual fishing competition for building supplies specialist ITM.
oOh! expands NZ footprint
oOh!media, has added four shopping centres to its New Zealand portfolio with the signing of an exclusive agreement with property giant AMP Capital Shopping Centres.
Colenso makes One Show Q3 shortlist
Colenso BBDO, which has just been announced as a finalist in the One Show’s Q3 shortlist, is the only NZ shop to make it through.
Social video ads multiply – and get shorter
Video is transforming social media marketing and turning social platforms into broadcast media, according to global ad/media site Warc.
Trump’s Kiwi appointment creates a stir
Xero – a key client of Sugar & Partners Advertising Auckland – has been forced to defend the appointment of the company’s New York-based chairman to a key role in the new Trump administration, according to NBR Online journalist Karyn Scherer.
Sandspit still setting records (updated)
Two new arrivals in our latest TVC Top 10 (supplied exclusively to M+AD by Colmar Brunton): 99’s New World Xmas clip, and Air NZ’s Summer Wonderland (shot in Australia!).
Method stars at Vega Awards
Ponsonby digital agency Method Studios was the only NZ winner at the international Vega Awards, walking away with five awards – including two Golds. All five of the Method entries came 1st or 2nd.
Arrivals & Departures: Ex-Saatchi NZ CD Tom Eslinger joins NY PR shop
Former Saatchi & Saatchi NZ digital creative director Tom Eslinger – an American creative who spent 15 years in NZ from 1990 to 2005 – has been named global chief creative officer of Y&R Group agency Burson-Marsteller, a global strategic communications & PR firm based in New York.
