McCann Sydney (with NZ-based Waitemata Films, Franklin Rd Sound, and Carat) has launched a Mastercard campaign, featuring Richie McCaw, that aims to change behaviour of New Zealanders from a “card-inserting, pin-punching nation, to a country of proficient tappers”.
Track, with Eight’s Miki Magasiva, shoots new Slingshot spot
DDB Group customer experience agency Track (formerly Rapp) has unveiled a new Slingshot spot which unveils their bundled power offering, and aims to show Kiwi parents they no longer have to compete with the internet for their kids’ attention.
Levi’s shoots no-names in Auckland
Levi’s Australia and New Zealand has this week embarked on its first major piece of menswear brand advertising in seven years, with a new campaign titled Live in Music via Sydney agency Monster Children Creative.
Republik connects Kiwis with Volvo
Freemans Bay indie Republik and Kiwi director Paul Ross Jones have collaborated to produce local brand content for Volvo Cars New Zealand, for use in digital, cinema and TV.
Lil’ chefs push My Food Bag’s Bargain Box
Saatchi & Saatchi & Robber’s Dog have delivered a new My Food Bag tvc for Bargain Box “super affordable” families meal delivery service.
One day to make, one day to shoot
Actors Nigella Lawson, Stephen Fry, Joanna Lumley and English comedian Bill Bailey star in Whittaker’s new campaign for its Destinations range, out of Assignment Group.
R&R gives AA Smartfuel extra lift with TV
Parnell indie Rainger & Rolfe has launched a new campaign for AA Smartfuel, highlighting new commercial partners. It went live last night on programmatic digital channels and on TV and runs through to September.
Vogel’s returns to TV – after 10 years
Goodman Fielder, with their creative partner Shine, has launched a new brand platform for the iconic Vogel’s bread. “It’s all based around the uniqueness of Kiwis, and of the bread they love,” says Shine ECD Chris Schofield.
Fish shoots global BMW campaign in downtown Auckland
Auckland City is the dynamic backdrop for a newly released global BMW campaign. Flying Fish produced the shoot in January for German production company Czar and hotshot Scandinavian director Martin Werner.
Mike O’s nail gun brings down new Frucor spot
Frucor has launched the first campaign from its newly appointed Auckland agency, Mike O’Sullivan’s Many Minds – but things got off to a rocky start when Frucor immediately pulled one of the two TVCs that are heading the campaign.
