Category Archive

Ogilvy & Mather and Sealord have launched a new campaign, the first after being appointed as the company’s lead agency, trans-Tasman. These are also the first executions developed using the brand’s new creative platform, Savour the Little Wins, and shot by The Sweet Shop. 

Five New Zealand agency/film company productions have made it through to the finalist round on Day 5 of the Cannes Film Lions.

Dove Men+Care, with Spark PR & Activate, have launched a ‘Real Strength’ initiative to celebrate the caring side of modern men, partnering with RadioLIVE’s Duncan Garner.

The May Westpac Chopper Appeal has wrapped and thanks to a smart digital media strategy, new technology and a confronting creative video series by DDB & Starcom, more Kiwis than ever are aware of the life-saving work of the rescue helicopter crews across the country. 

Here at M+AD we don’t often hear from Latin countries, so our interest was immediately piqued when this video landed in our Inbox (personally addressed) from Portugal.

Big Mac fans’ dreams came true last week when Macca’s announced that for a limited time its special, tangy sauce would be served up in handy little tubs at restaurants nationwide, with every Mac combo.

Colenso BBDO has announced its intention to harness the power of drinking beer to save the world. In a New Zealand first, the agency and its client DB Export are attempting to make the country’s first ever commercially viable biofuel from the by-products of brewing beer.

FCB and Flying Fish have shot a new alcohol & pregnancy awareness spot for the Health Promotion Agency.

FCB and Flying Fish have shot a new campaign for Gregg’s, which aims to bring the food manufacturer’s huge range of products under a single “fun with flavour” banner.

YouTube is not all kids, animal videos and music – it’s also the place we visit to research the world’s best ads. And, as part of its 10th birthday celebrations, the site counted the numbers to find the best ads of the past decade.