TVCS

An editing error in yesterday’s AWARD Awards report saw NZ hotshop Whybin\TBWA go AWOL from our list of NZ finalists. ECD Dave King wasted no time in pointing out – in the courteous yet firm way we’ve come to know quite well – the error of our ways.

NZ cricket legends Stephen Fleming and Nathan Astle have filmed a new TVC campaign for Fujitsu Heat Pumps. The ads come out of Auckland agency Raw Advertising and are produced by Sauce Wellington.

Air NZ has shot a new instalment on its long-running Meanwhile in New Zealand campaign – novel twist on the Tortoise and the Hare fable, adding another hero – the New Zealand landscape. 

Staff across various departments at SKYCITY became overnight television stars when the company launched a fresh new advertising campaign yesterday. The new campaign, It All Starts Here, created by Colenso BBDO and produced by Finch Auckland, spans television, radio, outdoor, print and digital, and allows SKYCITY staff to explain in their own words the company’s central role across the community; socially, economically and culturally.

Super Bowl has had its day? Tell that to the advertisers who happily shell out millions to boost their businesses to new levels. Michael Hill Jewellers, for one, will be very happy with their returns. Check out some Twitter:

Jeweller Michael Hill is launching their first ever global creative platform, We’re for Love, with two television slots during the live coverage of Super Bowl XLIX. 

As the new official charity of NZ Cricket, Heart Kids launched a giant interactive wicket set that challenged cricket’s biggest fans to run their hearts out. Invented from scratch by digital agency Method Studios, Quickest Little Wicket challenged Kiwis to sprint between the LED wickets and motion-sensors to get their bat over the line within a set time.

Everyone knows that milk is full of goodness, but not everyone knows just how much or how useful that goodness is for helping grow healthy kids.

Air New Zealand has shot a new broadcast TVC starring three of the airline’s brand ambassadors – Mahe Drysdale, Valerie Adams and Dan Carter.