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Category Archive

Creative campaign challenges the chilly season’s bad reputation (Updated)

Editor April 26, 2023TVCs, News Make a Comment

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AUCKLAND, Today: AUNZ outdoor brand Kathmandu launches its latest creative campaign – Winter. We’re Out There – in partnership with Special New Zealand.

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The Monkeys Aotearoa brings ASB new card tracker to life

Editor April 21, 2023TVCs, News Make a Comment

AUCKLAND, Today: The Monkeys Aotearoa have created a new ASB campaign to launch the bank’s new card tracker feature, available in the ASB mobile banking app.
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FCB brings Four Square back to TV in ‘glorious’ rebrand

Editor April 17, 2023TVCs, News Make a Comment

AUCKLAND, Today: FCB Aoteaora and Four Square have released their King’s Feast campaign to crown their recently launched What’ll It Be Today platform.
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Goats put big tiny house-maker on the Radar

Editor April 14, 2023TVCs, News Make a Comment

AUCKLAND, Thursday: K-Road brand agency The Goat Farm and media agency Sneakers Media have launched a new national TV/broadcast video on demand/radio/digital media campaign for tiny house-maker HouseMe.
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In Motion delivers SIXT campaign with NZ snow royalty

Editor April 11, 2023TVCs, News Make a Comment

AUCKLAND, Today: What presented as “a very exciting, relatively simple” creative brief became a logistical challenge’ made possible in the latest execution from Ponsonby-based production outfit In Motion and Wanaka-based content producer The Beards for premium new mobility outfit SIXT.
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New Animates brand platform via Insiders Agency

Editor April 6, 2023TVCs, News Make a Comment

AUCKLAND, Today: Creative shop Insiders Agency and Animates have created a new brand platform, aimed at bringing more joy to the lives of our pets.

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DDB Aotearoa launches world first Manu togs with L&P and MASA

Editor March 30, 2023TVCs, News Make a Comment

AUCKLAND, Wednesday: DDB Group Aotearoa and L&P have launched an innovative campaign for MASA Manu Shorts – togs that are built withstand any water ‘bomb’.

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ITM launch new brand campaign with Stanley St

Editor March 30, 2023TVCs, News Make a Comment

AUCKLAND, Wednesday: Stanley Street has produced a new brand campaign for building material supplier ITM (Independent Timber Merchants).

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Call the cops! NZ’s Most Wanted is on the road

Editor March 28, 2023TVCs, News Make a Comment

WELLINGTON, Today: Oriental Bay full-service indie agency Hemisphere has created “an arresting” new campaign for Suzuki NZ to mark the launch of the new Suzuki Vitara Hybrid.

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Red Seal celebrates 100 years with It Takes Time via Supernormal and Studio Nash

Editor March 28, 2023TVCs, News Make a Comment

AUCKLAND, Monday: Health-product provider Red Seal – with creative agency Studio Nash, production company Supernormal, and Slingshot Media – have launched a new campaign, which highlights innovations across Oral Care, their largest category.

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TVCs of the week

 

 

Arrivals & Departures

Arrivals & Departures: Luke Burr named Head of Sales as Deep Media expands into Victoria

December 16, 2025 | By Editor

AUCKLAND, Today: Deep Media is making moves in Victoria, expanding its footprint and appointing experienced media leader Luke Burr as Head of Sales to drive growth across the region. Read more

Arrivals & Departures: Squirrel appoints Abi Cooke as Chief Marketing Officer

December 15, 2025 | By Editor

AUCKLAND, Today: Squirrel has added senior marketer Abi Cooke to its leadership team, appointing her as Chief Marketing Officer as the business gears up for its next phase of growth. Read more

Arrivals & Departures: Award winning AI innovator Jake Calder joins Contagion

December 9, 2025 | By Editor

AUCKLAND, Today: Contagion has welcomed Jake Calder, a recognised leader in technology and digital innovation, following his recent win for best use of Generative AI at IAB New Zealand. Read more

Arrivals & Departures: Anthem grows team with two new hires

December 8, 2025 | By Editor

AUCKLAND, Today: Anthem is growing its team with two new hires, welcoming Charis Wood as Account Director and Seren Cameron as Senior Account Executive to boost support for its expanding mix of clients. Read more

Arrivals & Departures: David Linklater takes the wheel at Driven

December 4, 2025 | By Editor

AUCKLAND, Today: NZME has appointed long-time automotive journalist David Linklater as Editor of DRIVEN Car Guide, bringing his experience and passion for motoring content to the role. Read more

Arrivals & Departures: BcgCrave brings in a force of enthusiasm

December 1, 2025 | By Editor

AUCKLAND, Today: Purpose-led agency BcgCrave has made a major move, appointing respected industry leader Kate Lines as Managing Director. Founder Daniel Hopkirk shifts into the CEO role to help drive long-term growth across Australasia. Read more

Arrivals & Departures: numero welcomes new head of SEO

November 28, 2025 | By Editor

AUCKLAND, Today: numero® has appointed Max Sartal Sterling as its new Head of SEO. He brings more than 12 years of SEO and CRO experience, with a strong focus on the fast-changing world of AI-powered search. Read more

Arrivals & Departures: Liam Norris joins FCB with energy, drive and fresh ideas

November 26, 2025 | By Editor

AUCKLAND, Today: FCB Aotearoa has welcomed Liam Norris as Strategy Director, adding more momentum after strong growth and a steady run of new business and expanded client partnerships. Read more

Arrivals & Departures: Teresa Ly steps in to lead Vevo sales across ANZ

November 25, 2025 | By Editor

AUCKLAND, Today: Vevo has brought on Teresa Ly as its new Head of Sales for Australia and New Zealand, strengthening its commercial push across both fast-growing markets. Read more

Arrivals & Departures: Bastion adds Penny Fowler to advisory lineup

November 25, 2025 | By Editor

AUCKLAND, Today: Bastion has welcomed Penny Fowler to its Advisory Board, strengthening the agency’s leadership with one of Australia’s most respected business and community voices. Read more

Arrivals & Departures: Leif Stromnes joins Saatchi & Saatchi as new CSO

November 21, 2025 | By Editor

AUCKLAND, Today: Saatchi & Saatchi Australia and New Zealand have appointed Leif Stromnes as Chief Strategy Officer, a key role shaping the agency’s long-term strategic direction. Read more

Arrivals & Departures: Stuff Digital adds key new strategic leader

November 19, 2025 | By Editor

AUCKLAND, Today: Stuff Group has appointed commercial strategist Anne Lipsham as Director of Trade Marketing for Stuff Digital, stepping into the newly created role. Read more

Arrivals & Departures: Vistar Media grows its NZ team with Josh Turney

November 18, 2025 | By Editor

AUCKLAND, Today: Vistar Media has appointed Josh Turney as Account Director, Demand, strengthening its New Zealand presence as part of the wider T-Mobile Advertising Solutions group. Read more

Arrivals & Departures: TVNZ farewells Jenny-May Clarkson after 20-year career

November 13, 2025 | By Editor

AUCKLAND, Today: TVNZ has confirmed it will refresh Breakfast in 2026, with Jenny-May Clarkson set to leave her role as co-host. Read more

Arrivals & Departures: Global strategist Simon Wassef joins M+C Saatchi as Group CSO

November 13, 2025 | By Editor

AUCKLAND, Today: M+C Saatchi Group ANZ has appointed Simon Wassef as Group Chief Strategy Officer, a new role designed to boost the Group’s leadership strength and strategic firepower across the region. Read more

Arrivals & Departures: Former Howatson+Company leader Jeremy Hogg steps into top creative role at M+C Saatchi

November 6, 2025 | By Editor

AUCKLAND, Today: M+C Saatchi Group ANZ has added more creative firepower with the appointment of Jeremy Hogg as National Executive Creative Director, bolstering its leadership across Australia and New Zealand. Read more

Arrivals & Departures: Bastion Shine boosts its comms and experience team

November 4, 2025 | By Editor

AUCKLAND, Today: Bastion Shine is bolstering its PR, Corporate, and Social teams with four key hires across its Communications and Experience division. Read more

Arrivals & Departures: One Plus One welcomes Liz Holt to partnership, adds Elle Grace to senior team

October 24, 2025 | By Editor

AUCKLAND, Today: One Plus One Communications has announced Liz Holt as a new shareholding partner, following the agency’s strongest year yet and recognising her major contribution since joining the team. Read more

Arrivals & Departures: End of an era as Nanette Miles prepares to exit Toybox

October 24, 2025 | By Editor

AUCKLAND, Today: After nearly four decades in the industry, Toybox Managing Director and Executive Producer Nanette Miles has announced she’ll step down in early 2026, closing an incredible chapter for the Auckland-based production house. Read more

Arrivals & Departures: Disruption just got four times louder

October 24, 2025 | By Editor

AUCKLAND, Today: TBWA\New Zealand has added four senior hires across strategy and business management, continuing its momentum after major client wins and being named Most Effective Agency of the Year at the 2024 Effie Aotearoa Awards. Read more

Arrivals & Departures: Georgia Coleman brings heart and strategy to Tonic

October 22, 2025 | By Editor

AUCKLAND, Today: Tonic Communications has strengthened its leadership team, promoting Georgia Coleman to Managing Director following a year of strong growth and a rapidly expanding trans-Tasman footprint. Read more

Arrivals & Departures: Sam Harris joins 81 Media to sharpen strategy and lift performance

October 21, 2025 | By Editor

AUCKLAND, Today: 81 Media has welcomed Sam Harris as Partner and Head of Technology and Performance, bringing a wealth of experience in data-driven strategy and digital innovation. Read more

Arrivals & Departures: Jo Hempstead embraces NZME’s vision for innovation and excellence

October 20, 2025 | By Editor

xAUCKLAND, Today: NZME has appointed Jo Hempstead as its new Chief Financial Officer, adding a wealth of experience from retail, tech, and media to the executive team. Read more

Arrivals & Departures: Colenso hires strategist with curiosity that keeps everyone sharp

October 16, 2025 | By Editor

AUCKLAND, Today: Colenso has welcomed James Bennett as Group Planning Director and Deputy Head of Planning, following seven years at Wieden+Kennedy London, working with brands like Sainsbury’s, Samsung, Formula 1, and Nike. Read more

Arrivals & Departures: TVNZ welcomes Kerry Leonard to lead sport and enterprise partnerships

October 15, 2025 | By Editor

AUCKLAND, Today: TVNZ has appointed seasoned commercial leader Kerry Leonard as its new Sport & Enterprise Partnership Lead, a role created to strengthen client partnerships across the broadcaster’s growing sports portfolio. Read more

Arrivals & Departures: Bastion Shine doubles down on talent and tech

October 15, 2025 | By Editor

AUCKLAND, Today: Bastion Shine is bolstering its leadership ranks with two major appointments, bringing in world-class experience and fresh thinking to help clients achieve meaningful results. Read more

Arrivals & Departures: Coast welcomes Grant Kereama to Drive show

October 10, 2025 | By Editor

AUCKLAND, Today: Coast has found its new Drive show host, welcoming celebrated broadcaster Grant Kereama to bring his signature warmth and passion for Feel Good 80s hits to listeners across New Zealand. Read more

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