AUCKLAND, Today: Motion Sickness has produced a nostalgic campaign for newly revived retro beer brand Kiwi Lager. DB senior marketing manager Sam Forrest said: “Through the mists of time emerges a lost national treasure, an iconic brew that once filled the proverbial belly of the nation.
Fresh new brand campaign puts chartered accountants front and centre
AUCKLAND, Friday: Chartered Accountants Australia and New Zealand (CA ANZ) launched its new brand campaign this evening, led by a prominent new TVC highlighting the difference Chartered Accountants offer small to medium sized businesses.
Short & Sweet
AUCKLAND, Friday: TBWA\ and Lotto’s Instant Kiwi brand are back with a humorous tvc to encourage gifting in the lead up to Mother’s Day (in a fortnight – on Sunday 8 May).
Restaurants launch recruitment campaign to tackle staff shortages
AUCKLAND, Thursday: Hospitality workers and business owners will feature in a new recruitment campaign from the Restaurant Association which aims to give Kiwis a better understanding of what it means to work in the industry.
The Feds launch Impact division
AUCKLAND, Thursday: Wellesley St-based indie Federation Aotearoa has launched Impact, a specialist consulting division for brands in climate and sustainability.
Suzuki & GSL Promotus give new car buyers something to sing about
WELLINGTON, Thursday: GSL Promotus has created a new campaign to celebrate Suzuki NZ’s Clean Car programme which rewards new-car buyers for buying low-emission, fuel-efficient cars.
Chemistry creates new platform for St John
AUCKLAND, Thursday: Freemans Bay creative agency Chemistry has fashioned its first campaign for St John, since it was recently appointed to the role.
Contagion launches homegrown Thermomix campaign
AUCKLAND, Thursday: Thermomix have partnered with indie agency Contagion to launch their first homegrown New Zealand campaign We Don’t Cook, We Thermomix.
White Bread Fever
AUCKLAND, Today: George Weston Foods and Proximity NZ have created a series of quirky videos to promote Tip Top Oatilicious, the soft white bread made with oats – “the wonder health food of the moment”.
The Monkeys, Eight & MBM unleash Meridian’s Nature
AUCKLAND, Tuesday: New Meridian Energy has unveiled a new long-term brand platform created by The Monkeys Aotearoa to “establish its leadership position” in renewable energy, investment into decarbonisation and its long-standing commitment to important initiatives such as the Department of Conservation Kākāpō Recovery Programme.
