FCB and not-for-profit charity Keep New Zealand Beautiful have launched an anti-litter campaign, fronted by a new kind of Mother Nature – a no-nonsense Kiwi character known as ‘Mama Nature’.
Dine & Colenso create face time with furry friends (Updated)
Dine petfood has launched a new product backed by a global through-the-line campaign from Colenso BBDO, and a tvc shot by Robber’s Dog director Adam Stevens.
Vero back on TV via Big
A new campaign for Vero which went to air (also on digital) on Monday night, courtesy of Auckland indie creative agency Big Communications.
Saatchi launches Toyota Drive Happy Project (updated)
Toyota New Zealand has launched the Toyota Drive Happy Project which aims to transform the way New Zealanders buy and own a new car.
Lemonade stops the Weather Waffle with new Panasonic tvc
Jonny Brugh (What We Do in the Shadows) has swapped sexy vampires for a 90s ex-weather-man in the new Panasonic mockumentary launched today out of Grey Lynn brands agency Lemonade.
Sodastream adds fizz to April Fools Day
The PR Shop Auckland led the April Fools idiot charge at the weekend with a truly awful spot for client SodaStream, who used it to launch their new product, SodaSoak – a gadget which fizzes your bath water. Yeah, right!
Diverse Wellington shoots new tourism campaign
Depictions of a farmer as a drag queen and a real estate agent who moonlights as a stand-up comedian are highlighting the diversity and acceptance found in Wellington as part of a new online tourism campaign targeting Kiwis.
Contagion eases the pain
Contagion, the Auckland full-service indie founded by Dean & Bridget Taylor in 2010, has created a new campaign for Reckitt Benckiser NZ’s high-strength over-the-counter pain control product Nuromol.
PHD Media adds NZ sparkle to new Tiger campaign (updated)
Tiger beer’s new global brand campaign was launched with a fanfare across New Zealand last night, out of PHD Media NZ. The Uncaged campaign aims to shine a spotlight on creative young people who are making a positive impact in the world – particularly in Asia-Pacific.
Y&R refreshes GO Healthy
Y&R has given New Zealand-born natural health supplements brand, GO Healthy a new look and go-to-market strategy, launching this week with a new integrated campaign that calls for every man, woman and child, to ‘Go Be You’.