Spark has unveiled its Little can be Huge brand platform, via Colenso BBDO, which aims to celebrate the little victories in life that can add up to huge wins.
FCB & Finch shoot Vodafone (updated)
FCB and Finch have shot a new 60-second spot for Vodafone which aims to celebrate the talent and tenacity of New Zealand business owners, and highlight how Vodafone can support them with their expertise in digital connectivity.
BC&F Dentsu takes Tower forwards – by going backwards
Tower Insurance aims to demonstrate its commitment to helping Kiwis deal with whatever life throws at them in a new brand campaign produced by Barnes, Catmur & Friends Dentsu.
Return of the Caped Hero
FCB has brought back Stickman as a superhero for Pak’nSave’s Super Birthday Deals campaign – which included a bespoke Snapchat lens, that for 24 hours allowed viewers to play the hero role.
Death in the family? Be prepared!
Ogilvy has created a new campaign for Public Trust aimed at increasing the knowledge citizens have of how to deal with the death of somebody close to them.
Wendy’s and Augusto send bacon lovers to rehab
Augusto and Wendy’s have released their latest campaign for Wendy’s new range of Baconator burgers. Included in the range is the addition of a new burger – The Ultimator, which comes loaded with bacon jam, bacon ketchup and baconnaise on top of four slices of thick-cut Manuka-smoked streaky bacon.
Y Brand agency launches Every Pizza Tells a Story campaign for Canterbury icon
Auckland-based agency Y Brand has created a number of video films for Canterbury institution Winnie Bagoes, and today launches the first video in a series to celebrate a unique Kiwi pizza.
Samsung’s Ostriches reach for the sky
Compiled for M+AD by Colmar Brunton client executive Mark Evans: Samsung Ostrich has broken through the Greg Grover/Nova barrier and is cementing its spot at the top of the monthly Colmar Brunton Top 10 charts.
Sherson Willis throw mud for F&P icon
Fisher & Paykel handed PR agency Sherson Willis the responsibility of coming up with an innovative way to highlight their ongoing commitment to design and innovation for the 20th anniversary of their pioneering DishDrawer.
Mastercard NZ turns to Oz for awful McCaw campaign
McCann Sydney (with NZ-based Waitemata Films, Franklin Rd Sound, and Carat) has launched a Mastercard campaign, featuring Richie McCaw, that aims to change behaviour of New Zealanders from a “card-inserting, pin-punching nation, to a country of proficient tappers”.