MediaWorks and Vevo online video partnership

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MediaWorks has announced a partnership with music and entertainment content platform Vevo to become their exclusive premium video sales partner in New Zealand. The deal will see MediaWorks become the country’s largest supplier of on-line video content.

Omnicom goes big with McDonald’s US account

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Expansion plans are on the cards as Omnicom scores the lucrative creative account for McDonald’s in the US. In one of the biggest advertising deals of the year, Omnicom has wrestled total control of McDonald’s creative from Leo Burnett’s.

Domino’s drones don’t deliver

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It came at us in a blaze of publicity. Domino’s using drones to deliver pizzas right to our doors. Their marketers must have been doing backflips as the government stumped up to give their campaign some credibility.