Saatchi & Saatchi NZ has created a new TV campaign for popular Aussie sparkling water brand Mount Franklin – part of the Coca-Cola empire. The spot was produced by NZ/Australian film co Finch with Sydney-based director Nick Ball.
Whybin wins supreme title at Best Design Awards
Special Group, Colenso, Alt Group, Whybin\TBWA, Y&R, Designworks, DNA, and Resn have all won Gold at the Designers Institute Best Awards. Colenso’s celebrated VW Reduce Speed Dial picked up two Golds.
Arrivals & Departures: Singapore Airlines taps Canadian for NZ GM
Singapore Airlines has hired a new NZ general manager. He’s Simon Turcotte and he replaces Edwin Chiang, who’s moving to Singapore Airlines as general manager in Indonesia.
Fresco Wellington folds
Wellington indie agency Fresco Advertising is closing, with Fresco directors Sheridan Bruce and Fraser Carson laying the blame on “the decline of Wellington’s ad industry”. The outcome for Fresco’s 13 staff was not known at press time.
Bollywood star shoots Tourism NZ video
Auckland film company Reel Factory is currently shooting a social media video of Bollywood star Sidharth Malhotra’s tour of NZ hosted by Tourism NZ.
Robber’s Dog VW ads make LIA finals
Auckland producer Robber’s Dog is the only NZ finalist in the Production & Post-Production category at the London International Awards.
Coke sparkles at NZ non-alcoholic awards
Schweppes’ recently reformulated Classic Ginger Beer has been awarded the Supreme award at the annual non-alcoholic NZ beverage awards, along with the Best New to Market and Best Carbonated Beverage awards. “Needless to say,” says Gina Beck, brand activations manager adult & flavours at Coca-Cola NZ, “Coke are very proud of this achievement.
Arrivals & Departures: Bauer taps Wendyl Nissen, Rachel Peacock
Bauer Media has appointed veteran journalist and magazine editor (and current NZ Herald food columnist) Wendyl Nissen as editor of the Australian Women’s Weekly NZ magazine from the January issue.
Sean Cummins: ‘Branded content bothers me; since when did we need to disguise advertising’?
The global ceo of Aussie agency Cummins & Partners says the ad industry is confused about the role of branded content and he is uncomfortable with some the executions being done in the space.
The Sweet Shop in action for Guinness Korea
An inappropriate content warning is the first thing the viewer sees when checking out this Korean Guinness ad out of The Sweet Shop on Youtube. But god knows why – it’s essentially a sharply edited dance-style video containing nothing inappropriate at all.
