Ogilvy & Mather has finally found a replacement for ECD Angus Hennah, who left the agency in November 2014 before joining Special Group as CD in May this year. The new ECD in Stanley St is a real catch – internationally awarded FCB creative Regan Grafton, who takes up the reins in mid-September.
NZ radio dumps TNS, taps Aussie researcher
As widely predicted, the Radio Broadcasters Association has sidelined TNS and announced a new deal with the Australian arm of Europe-based researcher GfK to be the new provider for the commercial radio survey from 2016.
NZME hands back Pacific Mags titles
NZME has announced it will not be renewing its licence with Pacific Magazines to produce New Idea, Girlfriend and That’s Life magazines when it expires on Wednesday 30 September.
Lotto drops the high-fives
DDB has moved away from Lotto Powerball’s default position of over-the-top exuberance to a more earnest, family-oriented tone in its new Imagine television campaign, which “takes its audience on an exciting journey of hope and possibility, love and freedom”.
Green Clemenger earns Enviro-Gold
New Zealand’s leading communications company, Clemenger Group, announced today it has jumped from Bronze straight to Gold certification by Enviro-Mark for their sustainability programmes across their three major offices.
Digital ads, crowdfunding take NZ diamond business to the world
Otago is better known for its gold than diamonds – but this story is about a Wanaka diamond business which competes against the world’s largest retailers, thanks in part to its innovative digital advertising strategy.
The ads that didn’t work
Advertising & marketing virtuosos Duncan Shand, Peter Cullinane, and Sarah Sandoval front up to the Marketing Association’s Brainy Breakfast in Auckland on Thursday 23 July. The topic: Social Media.
UK bans ‘lewd’ Stones poster
The London Underground has rejected a Rolling Stones poster as “too lewd for commuters”. The Stones are having an exhibition at the Saatchi Gallery in London, and to advertise the gallery, the band created bright, colourful posters with the famous tongue and lips logo wagging from a women’s crotch.
Saatchi in out wide
Saatchi & Saatchi NZ has won a CLIO Sports Awards PR Bronze in New York for ASB Bank The Best Ball Boys in the World.
FCB unveils Stick Man x 2
FCB has shot two new TVCs for PAK’SAVE. Nothing new about the creative, however – these ads continue the long-running (18 uninterrupted months on the M+AD/Colmar Brunton TV Top 10), tried-and-true and very effective supermarket hero, Stick Man.
