Facebook has now reached more than two million active advertisers, up from 1.5 million half a year ago and 1 million 18 months ago. Facebook has also unveiled a new Ads Manager app to help businesses manage their ad campaigns on the go, through their mobile devices.
Snakk announces record-breaking Q3 sales
AUCKLAND, 25 February 2015: Snakk Media Ltd, (NZAX: SNK) has announced its third quarter unaudited sales of $3,329,944 from 1 October to 31 December 2014, representing an increase of 47% on the previous year’s third quarter sales of $2,258,989.
True straps on the elastic
Grey Lynn-based indie True has won the AJ Hackett Bungy New Zealand advertising business. Managing director and co-owner of True, Matt Dickinson, says it is a real privilege to be working on another Kiwi icon.
Petrol giant reviews creative partnership with Assignment
Z Energy is reviewing its creative account and a pitch involving several agencies is under way. Website Stoppress quotes a Z Energy spokesperson, who confirmed the pitch. “I don’t think it’s any secret that after five years as a stand-alone local company we’re having a look at how we partner in the creative space,” the spokesperson told the site.
Put down that steak & cheese!
JWT and Ford have launched a social media attack on the Toyota Hilux campaign, unleashing their own droll, pie-eating, khaki Swanndri weatherman character, and sending up the Hilux bloke to the hilt.
DDB shoots NEON
DDB has shot a 45sec TVC to announce the release of SKY’s subscription video on-demand service, Neon. The ad is a spectacular night show, with the Auckland metro lights blinking out at night as the city goes to sleep.
Petrolheads take Parkside title to new heights
Parkside Media Auckland’s monthly NZV8 magazine has hit one of those great modern-day milestones – cracking 1 million Facebook likes.
oOh!media exceeds prospectus forecasts
Australasian out-of-home media company oOh!media Limited (ASX: OML) has reported that it had grown strongly and exceeded forecasts across all key financial metrics in its first full year results since re-listing on the ASX. New Zealand: The report says the New Zealand side business delivered stable revenues when compared to 2013, despite the Auckland Airport contract expiring in the third […]
Brands turn to new technologies
Brands will increasingly embrace new technologies to help them create powerful, personalised experiences for consumers, according to a key prediction from ZenithOptimedia in its latest consumer insights report, 2015 Emerging Top Ten Trends.
Paul Henry – the prequels
MediaWorks TV has released all four of its Paul Henry Breakfast promos for TV3 and Radio Live – and set up a new website dedicated to its wayward star.
