AUCKLAND, Today: Another year, another run around the digital sun. Turns out, advertising and technology have merged and converged so much, the marketing playbook has had to be re-written – once again.

AUCKLAND, Thursday: Podcasting is in its ascension. The medium is turning marketer’s heads the world over, with brands always looking for new ways to interact with their customers and infiltrate popular culture.

AUCKLAND, Thursday: A major restructure is under way at MediaWorks, with two of its radio stations – Radio Live and Magic – set to merge.

TOKYO, Thursday: Dentsu Inc has experienced significant global revenue growth – however, the company also reports declines in underlying profit, citing investments in work reforms and global systems.

AUCKLAND, Today: The Comms Council has put on sale tickets for the inaugural PREScom Awards 2018, recognising the country’s most impressive PR, experiential and social media campaigns.

AUCKLAND, Today: Spark PR & Activate has unveiled a new partnership between Seventh Generation and charity Million Metres that will see the restoration of Aotearoa’s waterways and wetlands.

The welcome early signs of Xmas creativity are starting to arrive in our Inbox. This Aussie ad was shot by Kiwi director Hamish Rothwell, of Goodoil Films.

AUCKLAND, Today: “Radio has always been the cheeky medium – but it’s also massively underrated when it comes to educating and inspiring an audience,” says AA Smartfuel director Ian Sutcliffe.

AUCKLAND, Today: Recently appointed New World head of marketing and customer experience Dominic Quin approached the Clemenger Group to help create a long-term platform for New World.