Colenso BBDO is launching Skinny’s new brand platform Get The Skinny, created in collaboration with PhD and Platform 29, which sets out to prove that Skinny will do anything to keep prices low and customers happy, by recruiting the world’s biggest names.
Revamped: NZ Code for Responsible Advertising
All new ads need to comply with the new Advertising Standards Authority’s new Advertising Standards Code – released yesterday.
Air NZ, Whittaker, HPA, NZME, BP, AA up for NZ Marketing Awards finals
The finalists – just announced for the 2018 TVNZ-NZ Marketing Awards – show an 8% increase in the number of unique entrants, and a 25% increase in finalist numbers.
Arrivals & Departures: New chief at PREScom
The Comms Council has appointed Brand Spanking director Mark Pickering to the position of Chair for the PR, Experiential, & Social Media Committee (PREScom).
NZ export milk giant taps China agency
United Media Solution (UMS), the leading Chinese digital marketing agency, has been appointed by NZ’s Open Country Dairy to build its digital marketing presence in China.
Fast-growing NSPR rewards two with board spots
Leading Auckland-based PR firm NSPR has announced the appointment of two new directors, Lynda Millward and Kate Barron, in what managing director Niki Schuck calls “an investment in the future”.
Special wins 100% Pure NZ
Special Group plans to continue the 100% 19-year Pure New Zealand campaign after Tourism New Zealand appointed the agency in a pitch last week.
The next world champ?
“I lead the programmatic team at Acquire Online NZ,” writes Zane Furtado. “And, as a football-crazy trading desk, we started this programatic world cup chart [above – it’s expandable].
Colenso’s ‘magical extra’ – Nick Worthington
“Over the years, I’ve felt in the presence of greatness watching Nick Worthington present at Colenso BBDO Auckland,” writes content director Tim Burrowes in a flyer for Aussie ad awards site Mumbrella.
Y&R gets rhythmic for its new Countdown platform
Countdown’s busting out all the rhymes in a new brand platform, its first campaign by Y&R with support from Ogilvy Media.
