NZ agency adspend last year reached 1 billion dollars for the first time. In total, NZ$$NZ1.045 billion was spent on major media, according to Standard Media Index data.
Auckland Stadiums offers Mt Smart naming rights
Following “a record-breaking year” which saw Bruce Springsteen, Adele, Paul McCartney and last weekend the Foo Fighters grace its stage, Mt Smart Stadium is in the market for a new naming rights partner.
Trained animator armed with a bike – and a hi-res eye
M+AD this week continues the Phantom Billstickers’ series of entertaining Q+A profiles of key staffers: Today, it’s the turn of presentation manager Rachel Rowlands.
Colenso shines in global Gunn Report
Pedigree’s humorous Child Replacement Programme campaign in New Zealand, created by Colenso BBDO Auckland, has been named the third most creative campaign in the world., by the global Gunn Report. The campaign encourages parents to adopt a dog once their children have left home.
New Ad-Vantage site opens for business on SH1 on the North Shore
Auckland-based billboard company Ad-Vantage Media, which specialises in placements on Auckland’s motorway system, has added a new one – on the Northern Motorway between the Constellation Drive on-ramp and Albany off-ramp.
Sugar – with Mike O at the helm – shoots Super Rugby
The 2018 Investec Super Rugby season promises super-fast entertainment like no other. That’s the simple proposition bought to life via New Zealand Rugby’s new #DontMissAThing campaign from Sugar&Partners.
Crave wins Horleys (updated)
Crave, an Auckland-based communication and brand activation agency, has added New Zealand supplement brand Horleys to its stable of retained clients.
Life is better in flip-flops!
“As we enter the New Year, the theme of festive and Christmas ad campaigns diminish, writes Colmar Brunton client executive Andy Strain, in his January NZ Top 10 ads report.
Saatchi launches Olympic brand platform
New Zealand Olympic Committee and Saatchi NZ launch new brand platform – #EarnTheFern which features our Winter Olympic athletes in Pyeongchang.
Wellington digital shop secures back-to-back AoY titles in Europe
Berlin, Germany, February 12.– Wellington-based creative digital agency Resn has been named Agency of the Year for the second year running at the 2018 Awwwards Global Conference in Berlin.
