The NZ Police Running Man video has gone from viral hit to surprise award winner. Some of our best and brightest marketing and social media people gathered in Auckland last night for the third annual New Zealand Social Media Awards, the #SMCAKLs.
Agency of the Year Awards now taking entries
Campaign Asia-Pacific has announced entry is now open to Australian and New Zealand agencies for Agency Network of the Year awards.
Screen Vistas and E-ology bring new screen ads to Palmerston North Airport
Palmerston North-based Screen Vistas have teamed up with E-ology to take advertising at their airport to the next level. E-ology are technology providers in the business of venue advertising, with access to the digital state of the art screen advertising in Palmerston North Airport.
Augusto / Mitre 10 launch DYI OnDemand (updated)
Augusto and Mitre 10 have put together a world first with the launch this week of the retailer’s own video streaming channel, with Olympic rower, Eric Murray anchoring the first feature series.
Arrivals & Departures: A kiwi connection to Robber’s Dog latest signing
Australasian production company, Robber’s Dog has added renowned director, Alison Maclean, to its growing roster of talent.
Amercian nun gets the Nike tick
Nike’s latest installment of the Unlimited Campaign profiles an 86-year-old nun Sister Madonna Buder, who has competed in more than 40 Ironman races.
Zespri goes off-shore to promote its fruit as sweet
Zespri has used a Singapore agency to push the message that green kiwifruits are good to eat. Launched this week, the ‘Sweeter Than You Think’ campaign spans several Asia Pacific markets, including China, Korea, Thailand, Vietnam, Indonesia and Singapore. Its aim is to change the perception that green kiwis (fruit) is sour.
Kiwis get behind Missing Type blood drive
This week sees the launch of a campaign to get more Kiwis donating blood. With strategic support from Network Communication and Young & Shand, the aim of the global Missing Type campaign is to get thousands of New Zealanders to register as blood donors.
Pokemon Go craze is good for business
Kiwi business are being urged to hitch their marketing wagon to Pokemon Go. Writing a blog for the Marketing Association, Karine Tan says it’s a case of keep up or get left behind.
Arrivals & Departures: Georgina Maguire adds to Anthem’s tourism credentials
Georgina Maguire has been appointed account manager at Auckland-based communications and digital agency, Anthem.
