NZ billboard indie is growing up

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In the few months since Lumo launched its flagship premium Anzac digital billboard screen in downtown Auckland, the company has turned the focus of its expanding portfolio to the rest of this country.

China’s top social media apps (updated)

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Jessica Miao – the  founder/general manager at UMS, a leading Chinese social media agency (and the only one with a presence in New Zealand) asks: “Is it time for brands to stop trying to compete with all the noise on WeChat and Weibo and create strategic partnerships with smaller apps and social media platforms?”