DB Breweries has announced the appointment of Saatchi & Saatchi as the lead creative agency on Orchard Thieves cider, following a creative pitch process. The pitch was led by Saatchi & Saatchi in Auckland, with support from their Sydney agency.
D&AD taps four Kiwis for jury service
D&AD has named four creatives from New Zealand to sit on the juries for the 2017 awards. The Kiwis include Colenso’s Nick Worthington, who was already earlier named as foreman of the Creativity for Good jury.
The Feds put pedal to the metal
Mid-town Auckland agency Federation has launched a campaign promoting Auckland’s new cycleway infrastructure for Auckland Transport. I Love My Ride follows Federation’s successful It’s All Go campaign for the same client.
Exponential creates augmented reality ad experience
The Australasian arm of global digital media provider Exponential Interactive – part of the Exponential group – has released a new Face Filter functionality as a part of their proprietary video advertising offering (VDX).
NZ’s worst & best Santas?
He may be Time magazine’s Person of the Year but Kiwis think Donald Trump would be the worst Santa Claus, according to Colmar Brunton’s 2016 Christmas survey.
The Wright Stuff – 10-year milestone for Shortland St firm
Downtown Auckland public relations consultancy Wright Communications celebrated a decade in business by pitting its collective general knowledge against that of its clients and suppliers at a tongue-in-cheek quiz night earlier this week.
The LUMO has landed
New Zealand’s newest and – according to Phil Clemas and Kent Harrison – most technologically advanced digital outdoor media company has launched its first smart billboard.
Campaign Asia taps Colenso, Special, FCB, DDB, Vizeum, OMD, PHD, MBM, MediaCom, iProspect, and Mowday
The Campaign Asia Pacific Australia/NZ Agency of the Year awards winners will be unveiled at the Ritz Carlton in Singapore tomorrow, with Colenso BBDO, Special Group, FCB and DDB in the running for the NZ Creative Agency of the Year 2016 title.
Ad waste ‘is the part that works’
FCB chief strategist David Thomason has added his voice to those who criticise the trend to separate creative and media agencies that previously did business under a combined banner.
New Therapeutic & Health Ad Code out now
The Advertising Standards Authority has introduced its new Therapeutic & Health Advertising Code, which is now effective for all ads in this sector.
