The New York Festivals International Advertising Awards has identified the 23 NZ entries that have made it through to the shortlist stage of the 2014 competition.
DDB has appointed Saatchi & Saatchi Australia ECD Damon Stapleton to the new position of Chief Creative Officer, effective July 1. The NZ agency has also confirmed Shane Bradnick as ECD.
The 29th LIA Awards has issued its call for entries, with a deadline on Friday 13 June. This year, LIA has added an additional medium to the competition – Branded Entertainment.
The impact of social media and content on the success of marketing campaigns will be explored in-depth next month at the first of this year’s CAANZ Champion Speaker Series, #1 Social Creativity, in Auckland.
Boutique Auckland shop Lily & Louis has won the PR business for the family-owned Overland Footware company and will support all brands under the Overland umbrella including Overland Footwear, Merchant 1948, Mi Piaci and Deuce.