New Zealanders’ shopping online anytime/anyplace on smartphones and tablets increased significantly last year, according to the latest Nielsen Online Retail Report, released this morning.
The NZ Symphony Orchestra has appointed downtown Auckland shop Insight Creative as its design agency, after a pitch.
Hypermedia finally replaces outgoing GM: Instore ad shop Hypermedia recently appointed Belinda Freeman as ceo, replacing general manager Jonathan Symons, who left earlier in the year to become data & insights manager at TVNZ.
APN Outdoor has forged a deal with US-based software company Aerva to provide technical support for its expanding NZ digital billboard portfolio.
Steinlager Pure has unveiled a new campaign built around NZ’s world record-holding free diver William Trubridge. The campaign, which includes a TVC and posters, started yesterday.
Cannes Lions head of press & PR Amanda Benfell has left to join The Gunn Report: “I joined Cannes Lions in 1997, and having just completed my 18th Festival, it was a very difficult decision to leave such a great company which has been such a big part of my life,” she writes.
Social Media may be the future of communication – a countless array of internet-based tools and platforms that increase and enhance the sharing of information. But some brands have found the immediacy of the platform somewhat unfortunate.
Mercury Energy has appointed FCB to its media, creative, digital and direct business. The incumbents were Whybin\TBWA (above-the-line) and Chemistry Interaction (direct).
Y&R Wellington has been appointed the creative agency for Sevens Wellington 2015 campaign, following a competitive tender process.
Ogilvy & Mather have again taken out the Newspaper Ad of the Month with their WWF Maui’s Dolphin ad.
The judges all agreed it was a “good idea that packed a punch, with art direction that won’t get lost”.
