Higher power

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AUCKLAND, Friday: What do an Englishman, a miniature pony and budgie smugglers have in common? They all feature in a fresh new, multifaceted Energy Online campaign by Freemans Bay-based full-service, indie creative & media agency Contagion.

The 2019 shortlist

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AUCKLAND, Today: Colenso BBDO scooped the numbers when the shortlist was unveiled for the Marketing Association’s 2019 NZDM Awards. The agency has 17 finalists, including four shared with Chemistry who have another four nominations of their own.

Colenso & Spark put kids onside

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AUCKLAND, Today: In partnership with ballmaker Gilbert Rugby, tech shop Nakatomi, child psychologist Dr Emma Woodward and Colenso BBDO, Spark is developing a Bluetooth-enabled smart rugby ball to help families achieve a healthy balance of screen time and active playtime.

Eleven wins Cathay Pacific

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AUCKLAND, Today: Eleven PR has been appointed by Hong Kong’s Cathay Pacific, to manage its New Zealand public relations. The incumbent was Campbell & Co – but there was reportedly no pitch.

Shine scoops ice cream pitch

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AUCKLAND, Today: Tip Top has named Shine Auckland as the creative agency for its $2 million account, following a pitch involving Colenso BBDO (the longtime incumbent), DDB and Shine. The story – by Damien Venuto – ran first in today’s Herald Business section (scroll down for the link).

Magico carpet ride

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AUCKLAND, Today: Following good wins at the Pressie Awards earlier this week, Remuera-based marketing creative activations agency Magico have updated media on the progress of Bike Barn’s Bike It Forward.

Lürzer’s taps Vanessa Wu

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VIENNA, Today: Auckland photographer Vanessa Wu has been selected for 9th edition of Lürzer’s Archive 2020/21 – a selection of the work of the 200 most prominent ad photographers in the world.

Boxing clever

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AUCKLAND, Today: TBWA’s Eleven PR has applied creative imagination to the idea of gamifying the launch of PlayStation’s DualShock4 wireless controller – via Phantom Billstickers.

Acquire NZ wins at B&T

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SYDNEY, Yesterday: Grey Lynn-based programmatic trading desk Acquire was the only NZ company to score at Australia’s B&T Awards 2019 (a show that seldom sees any Kiwis), taking out the Best Programmatic Trading Team title from reportedly stiff Australian opposition.