AUCKLAND, Today: Isentia NZ manager Russ Horell is packing his bags for a move to Sydney, following his elevation to the chief commercial officer’s role at the Australian office.
Head lines
AUCKLAND, Today: Truly original headlines are a scarce commodity – all the obvious ones have been used. But often, the oldies are the truly goodies. Like these two …
Stapleton: The risk of not taking risks in business
AUCKLAND, Today: DDB CCO Damon Stapleton loves the risky business of taking risks. And in a thought-provoking piece in yesterday’s Herald on Sunday, he wrote: “The individual artist is the biggest risk factor of all.”
How The Warehouse Group found its value, and profits
Face 2 Face podcast takes a look at how three iconic Kiwi companies changed brand perceptions. In the second installment, hear how retail giant The Warehouse Group bounced back from the brink by restoring value to its brand.
Paint the town blue
AUCKLAND, Today: Integrated creative agency Crave Global has created a summer brand awareness drive for Bombay Sapphire that encourages consumers to explore their inner creativity.
South Africa wants AU/NZ agencies
CAPETOWN, Today: South African Tourism is inviting media and advertising agencies to submit proposals in a bid to be appointed as a preferred service provider, to render media and advertising management services within Australia and New Zealand.
Val Morgan shoots new cinema ID
SYDNEY, Today: To celebrate its 125th birthday and the enduring power of cinema, Val Morgan has unveiled its new cinema ident in alignment with its brand positioning, ‘Making Messages Memorable’.
Analytics powwow
AUCKLAND, Today: Altis Consulting holds its Data4Good Conference on Princes Wharf next week, with unethical data use – and what to do about it – high on the agenda.
Republik wins, cancer loses
AUCKLAND, Today: Phantom Billstickers has awarded Republik Comms with a gratis $5000 street poster campaign – reward for the feedback the agency provided over the upcoming Melanoma NZ campaign.
YoungShand brings home the bacon
AUCKLAND, Thursday: NZ sausage-maker Hellers has launched a new campaign via YoungShand, the first since the agency picked up the business in August following a competitive pitch.
