Category Archive

Newspapers will still be printed in 2030, News Corp’s Sydney-based CMO Tony Phillips told B&T in a bullish question-and-answer session this week. He says he expects the quantum shifts in media technology the world has seen over the past two decades will plateau.

Creative ad agency McCann New York was the force behind the unveiling of the statue of a young girl staring down Wall Street’s famous Charging Bull scultpure as part of International Women’s Day (scroll down for the credits list).

FCB New Zealand celebrated International Women¹s Day yesterday with an agency-wide breakfast event in their Freemans Bay HQ.

Do you like ribs as much as President Frank Underwood? Good, because now you can eat the ribs Frank eats at your place as you watch Frank eating ribs at Freddy’s. That’s the word from Colenso BBDO, advising us that its client Spark has forged a partnership with Netflix that is seeing some lucky customers receive a unique dinner box.

Sydney-based APAC performance marketing platform AdRoll has published its 2017 State of Performance Marketing Report, a survey of more than 350 marketers across Australia, New Zealand and Singapore, that analyses their perspective on the changing dynamics of the advertising and marketing landscape.